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Marketing Executive
Job Description
Marketing executives oversee many aspects of a campaign throughout the entire lifespan of a product, service or idea. Conceiving and developing efficient and intuitive marketing strategies. Organizing and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events. Conducting market research and analysis to evaluate trends, brand awareness and competition ventures. As such executives are likely to have a great deal of responsibility early on and will be required to manage their time and duties themselves.
Responsibilities and Duties
- overseeing and developing marketing campaigns
- conducting research and analysing data to identify and define audiences
- devising and presenting ideas and strategies
- promotional activities
- compiling and distributing financial and statistical information
- writing and proofreading creative copy
- maintaining websites and looking at data analytics
- organising events and product exhibitions
- managing campaigns on social media.
- coordinating internal marketing and an organisation’s culture
- updating databases and using a customer relationship management (CRM) system
- monitoring performance
Key skills
- Good teamwork skills
- Communication skills and networking ability
- Adaptability
- IT skills
- Good organisation and planning skills
- Creativity and writing skills
- Commercial awareness
- Strong attention to detail
- Numerical skills
Role Category- Enterprise & B2B Sales
Education- UG : Any Graduate
Role Category- PG : Post Graduation Not Required